Creative Content Specialist - Red Angus Association of America

Full-Time • Remote • Closes April 7

Job Summary

The Creative Content Specialist is responsible for visually telling the Red Angus story across video, photography, and multimedia platforms. This role produces high-quality visual content that elevates the breed’s image, strengthens brand presence, and supports marketing, membership, and educational initiatives. The Creative Content Producer travels to key events and member operations to capture compelling stories, while building a robust, organized content library that can be leveraged across print, digital, and promotional campaigns. Working closely with the communications, digital, and magazine teams, this position plays a critical role in shaping how the Red Angus breed is seen and experienced across the industry.

Primary Focus

Tell the Red Angus story visually better than any breed association through best-in-class video, photography, and multimedia storytelling.

Key Responsibilities

• Visual Storytelling & Content Production - 25%

  • Product high-end video features that showcase breeders, programs and breed initiatives.

  • Capture professional photography at association events and on location.

  • Develop compelling ranch stories, member spotlights and event recaps that highlight the people behind the breed.

  • Assist with written content, interviews and captions as needed to support visual storytelling.

• Educational Content Development - 20%

  • Develop visual educational videos that help inform and educate membership on association programs, breed advantages and industry-relevant topics.

  • Produce instructional videos, explainer graphics and visual guides that simplify complex concepts for producers and commercial cattlemen.

  • Ensure educational content is accessible, visually compelling and aligned with the associations messaging and strategic initiatives.

• Social-First & Digital Content Creation - 15%

  • Develop engaging, platform-specific content concepts designed for social media performance.

  • Create short-form and long-form video content optimized for digital engagement and reach.

  • Collaborate with the digital team to support ongoing campaigns and promotions with strong visual assets.

• Content Library & Asset Management - 10%

  • Build and maintain a well-organized achieve of b-roll, photography, testimonials and event footage.

  • Tag, categorize and store assets for easy cross-departmental access and long-term use.

  • Ensure visual assets are readily available for magazine features, digital campaigns, sponsorship initiatives and educational materials.

• Event Coverage & Industry Presence - 10%

  • Travel with Director of Communications to key industry events, national shows, sales and member operations to capture content on-site.

  • Represent the Red Angus brand professionally while interacting with breeders, partners and industry stakeholders.

  • Identify emerging stories, influential programs and timely topics to visually document and promote.

• Cross-Departmental Collaboration 10%

  • Support magazine visuals by providing photography and multimedia elements that enhance editorial content.

  • Assist marketing, membership and sponsorship teams with visual assets that strengthen campaigns and initiatives.

  • Work closely with the communications team to align visual storytelling with organizational priorities and messaging.

SKILLS & ATTRIBUTES

• Exceptional videography and photography skills with a strong storytelling instinct.

• Creative thinker who can conceptualize compelling visual narratives for diverse audiences.

• Highly organized with the ability to manage and archive large volumes of digital assets.

• Self-motivated and comfortable working independently while traveling to events and ranch locations.

• Strong interpersonal skills and professionalism when interacting with breeders and industry partners.

• Detail-oriented with a commitment to producing polished, high-quality visual content.

• Adaptable and solutions-oriented in fast-paced event environments.

• Passion for the beef industry and enthusiasm for capturing authentic producer stories.

• Collaborative mindset with the ability to support multiple communications initiatives simultaneously.

KEY COMPETENCIES

• Visual Storytelling Excellence - Ability to capture and produce compelling visual narratives that elevate the breed's image and resonate with cattle producers and industry stakeholders.

• Video Production & Editing- Proficiency in filming, editing, and producing both long-form features and short-form digital content that meet modern engagement standards.

• Photography & Event Coverage- Skill in capturing professional-quality images in dynamic environments such as livestock shows, sales, and educational events.

• Content Strategy Alignment- Capacity to create visual content that supports broader communications goals, campaigns, and breed promotion initiatives.

• Digital & Social Media Awareness - Understanding of how visual content performs across platforms and the ability to tailor creative assets for maximum reach and engagement.

• Asset Organization & Content Library Management - Ability to systematically archive and categorize visual assets for long-term organizational use and cross-departmental accessibility.

• Industry Relationship Building - Strong interpersonal ability to build trust with breeders and members, enabling authentic and impactful storytelling opportunities.

REQUIREMENTS

• Bachelor's degree in Communications, Journalism, Film Production, Marketing, or related field or equivalent experience.

• 3+ years of experience in videography, photography, and multimedia content production

• Proficiency in Adobe Creative Suite (Premiere Pro, Lightroom, Photoshop. After Effects)

• Demonstrated ability to produce high-quality video and photography in event and on-location environments.

• Strong understanding of social media content formats and digital engagement trends

• Ability to travel to industry events, ranches, and association activities

• Experience organizing and managing large digital asset libraries

• Basic writing skills to assist with captions, short features, and content descriptions

• Knowledge of the livestock or agricultural industry preferred but not required

• Ability to work independently with strong time management and consistent communication

PHYSICAL REQUIREMENTS/WORKING CONDITIONS*

This position requires:

• Ability to sit, stand, and work at a computer for extended periods of time.

• Ability to use hands and fingers for typing, operating standard office equipment, and handling digital tools.

• Ability to view and interpret information on screens and in print.

• Ability to occasionally lift, carry, or move materials weighing up to 25 pounds (e.g., event or promotional materials).

• Ability to travel occasionally and participate in on-site events, including walking and standing for extended periods.

• Primarily an office-based or remote/hybrid work environment with standard office equipment.

• Regular use of computers, phones, and digital communication tools.

• Occasional work outside the office at events, trade shows, production sites, or field locations.

• May require occasional evening or weekend work to support campaigns, deadlines, or events.

*When possible, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Application Process

Interested candidates must submit a portfolio of work combined into one PDF document with their resume and cover letter detailing their qualifications and interest in the position to careers@redangus.org by April 7, 2026.