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Social Media and Creative Assistant - Purple Media Group

  • Aug 26, 2024
  • 2 min read

Aubrey, Texas Closes October 16


Purple Media Group is a boutique social media marketing agency in Aubrey, TX, fostering a professional, creative, and social environment. Our goal is to provide high-quality social media content to horse trainers and stallion owners in the western performance horse industry, primarily in the reining sector. Our work environment includes:


  • Beautiful office located in the center of a world-class horse training facility

  • Friendly social interaction with clients and co-workers

  • Community meals weekly

  • Lively atmosphere

  • Growth opportunities

  • Creative freedom


Job Overview


We are seeking a skilled Social Media Specialist to join our dynamic team. We are a media team providing photography, videography, and social media management to the performance horse industry.


As a key member of our marketing department, the successful candidate will be responsible for creating and sharing content across our pages. The ideal candidate will have a strong understanding of social media platforms and the ability to create engaging content that resonates with our target audience.


Duties

  • Maintain posts and promotions for the stallion pages and trainer pages across Facebook, Instagram, and TikTok

  • Create and curate high-quality content that showcases our brand and resonates with our target audience

  • Utilize photography skills to capture compelling visuals that drive engagement and increase brand awareness

  • Design and create visually appealing graphics and advertisements using Adobe Illustrator or Photoshop

  • Utilize SEO best practices to optimize our social media content for search engines

  • Manage and monitor our social media analytics to track performance and identify areas for improvement

  • Stay up-to-date on the latest social media trends and best practices

  • Utilize relationship management skills to build and maintain strong relationships with our followers and clients

  • Manage and optimize our social media advertising campaigns, including targeting and budgeting


Qualifications

  • Proven experience in social media marketing, preferably in the equine industry

  • Confidence around horses and in the western performance horse industry

  • Strong understanding of social media platforms

  • Strong equine photography skills

  • Proficiency in Adobe Illustrator, Photoshop and other graphic design software

  • Experience with relationship management and public relations

  • Strong writing and communication skills

  • Experience with SEO best practices

  • Ability to stay current with the latest social media trends and best practices

  • Knowledge of social media advertising and analytics tools




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