Aubrey, Texas • Closes October 16
Purple Media Group is a boutique social media marketing agency in Aubrey, TX, fostering a professional, creative, and social environment. Our goal is to provide high-quality social media content to horse trainers and stallion owners in the western performance horse industry, primarily in the reining sector. Our work environment includes:
Beautiful office located in the center of a world-class horse training facility
Friendly social interaction with clients and co-workers
Community meals weekly
Lively atmosphere
Growth opportunities
Creative freedom
Job Overview
We are seeking a skilled Social Media Specialist to join our dynamic team. We are a media team providing photography, videography, and social media management to the performance horse industry.
As a key member of our marketing department, the successful candidate will be responsible for creating and sharing content across our pages. The ideal candidate will have a strong understanding of social media platforms and the ability to create engaging content that resonates with our target audience.
Duties
Maintain posts and promotions for the stallion pages and trainer pages across Facebook, Instagram, and TikTok
Create and curate high-quality content that showcases our brand and resonates with our target audience
Utilize photography skills to capture compelling visuals that drive engagement and increase brand awareness
Design and create visually appealing graphics and advertisements using Adobe Illustrator or Photoshop
Utilize SEO best practices to optimize our social media content for search engines
Manage and monitor our social media analytics to track performance and identify areas for improvement
Stay up-to-date on the latest social media trends and best practices
Utilize relationship management skills to build and maintain strong relationships with our followers and clients
Manage and optimize our social media advertising campaigns, including targeting and budgeting
Qualifications
Proven experience in social media marketing, preferably in the equine industry
Confidence around horses and in the western performance horse industry
Strong understanding of social media platforms
Strong equine photography skills
Proficiency in Adobe Illustrator, Photoshop and other graphic design software
Experience with relationship management and public relations
Strong writing and communication skills
Experience with SEO best practices
Ability to stay current with the latest social media trends and best practices
Knowledge of social media advertising and analytics tools
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