Website Designer & Digital Strategist - Wildflower Creative Branding

Full-Time • Remote

We’re looking for a Website Designer with strong digital strategy skills—someone who understands the art and function of web design while also knowing how to navigate platforms like WordPress, Showit, and Squarespace.

This role is primarily design-focused, but you need to know how to build and manage sites, update content, troubleshoot issues, and work directly with clients to ensure seamless execution.You will not be expected to handle complex development, but you must understand how sites function and work collaboratively with our white-label developer when needed.

• This is a full-time role, and we need someone fully dedicated to Wildflower projects.

• A 3-month trial period will be required to ensure it’s the right fit for both sides.

Key Responsibilities

Website Design & User Experience

• Design beautiful, strategic, high-converting websites using Figma & Adobe Creative

  Suite

• Wireframe & prototype user-friendly, conversion-focused layouts

• Ensure customer journey optimization (UX/UI principles)

• Create brand-aligned visual elements (typography, colors, imagery, etc.)

Website Platform Management & Content Updates

• Work in WordPress, Showit, Squarespace, and other platforms

• Implement basic website changes & content updates (text, images, minor layouts)

• Troubleshoot and resolve client issues, working directly with them as needed

• Collaborate with our white-label developer for complex coding needs

Strategy & SEO Optimization

• Understand website strategy and how to create a clear lead & sales pipeline

• Optimize sites for SEO best practices, site speed, and mobile-friendliness

• Set up, connect, and analyze Google Analytics, Search Console, and other tracking tools

• Implement SEO-friendly content, meta tags, and keyword strategies

Client Communication & Problem Solving

• Work directly with clients to handle site requests, feedback, and minor issues

• Ensure all client projects stay on track and align with their goals

• Provide strategic recommendations for website improvements

• Occasionally assist in marketing-related projects (branding, social, or email design as

  needed)

The Ideal Candidate

• 3+ years of experience in web design & strategy (agency or freelance experience preferred)

• Strong knowledge of WordPress, Showit, Squarespace, and Figma

• Basic website management & troubleshooting skills (not full-stack development)

• SEO knowledge (keyword optimization, technical basics, best practices)

• Graphic design expertise (Adobe Creative Suite, Figma)

• Client-facing experience—must be comfortable handling client requests & problem-solving

• Strong project management & self-sufficiency—you must be able to own your work

• Bonus: Experience in Shopify, Webflow, or other e-commerce platforms is a plus

How to apply: Send your portfolio, resume, and a short cover letter explaining why you're a great fit for Wildflower Creative Branding to emily@wildflowercb.com

Learn more here.