Content & Communications Coordinator - Lazy E Arena

Full-Time • Guthrie, OK • Closes June 15

Overview: Lazy E Arena is looking for a creative, strategic, and detail-oriented Communications Coordinator to join our team. This role is responsible for crafting compelling content, executing marketing campaigns, and enhancing our arena’s brand through storytelling, social media, and community engagement.

Key Responsibilities:

• Content Creation & Strategy

  • Develop and manage content across digital platforms, including website, email newsletters, social media, and digital

  • Work with the director to work on engaging copy for event promotions, press releases, blog posts, and internal communications

  • Graphic design and photographers/videography work to deliver cohesive visual and written content

  • Capture behind-the-scenes content during live events and arena activities

• Marketing & Communications

  • Assist with the development and implementation of annual marketing strategies and event-specific campaigns

  • Coordinate with sponsors, partners, and event promoters on marketing collateral and messaging

  • Support director’s advertising buys (digital, radio, print, and social) and track performance metrics

  • Monitor press coverage and manage media lists and outreach

  • Develop post-event recaps and reports

• Social Media Management

  • Manage day-to-day posting and engagement across all social platforms (Instagram, Facebook, Twitter/X, TikTok, YouTube, etc.)

  • Monitor trends, fan engagement, and analytics to optimize content and grow audience

  • Execute live social coverage during events and coordinate influencer/ambassador programs

• Community Relations & Branding

  • Maintain consistent voice and branding across all touchpoints

  • Represent the arena in local outreach efforts and cross-promotions with community organizations

  • Support fan experience initiatives with creative content

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field

• 1–3 years of experience in marketing, PR, or digital media (experience in sports, live events, or entertainment is a plus)

• Exceptional writing, editing, and proofreading skills

• Proficient in content management systems (WordPress), email marketing tools, and social media scheduling platforms

• Working knowledge of design tools- Adobe Creative Suite is a plus

• Strong organizational skills and ability to work flexible hours, including evenings and weekends during events

Bonus Points If You:

• Have a passion for live events, western sports, music, or community-centered programming

• Can shoot and edit quick videos for reels and stories

Learn more and apply here.