Inver Grove Heights, MN • Full-Time • Bachelor's Degree Required
CHS Inc. has a newly created Content Specialist position within our Marketing and Communications team. The Content Specialist will coordinate and create digital content for the CHS Agronomy business. This role will focus on educational resources, promoting focus product strategy, and communicating important information to internal and external audiences through digital, social, and other channels.
The Content Specialist will assist, support, and coordinate content for the business unit while supporting it’s Leaders in Farming Technology (L.I.F.T) program. The Content Specialist will also create a broad range of written and multi-media context for digital channels and other strategic tactics for distribution across internal and external channels.
Coordinate and execute program content creation, publication, and promotion for both internal and external audiences
Develop content related to agronomy products, programs, and initiatives that meet key business objectives
Assist with agronomy social media channels, including both L.I.F.T. and agronomy planning and strategy
Coordinate the creation of blog and training content annually with LIFT partners providing regular content updates and insights into metrics
Assist in the execution of content opportunities that provide additional educational and strategic resources for b2b sales teams, retail customers, and growers.
Execute strategic social media campaigns and tactics that continue to evolve social media strategy through valuable and fresh content.
Assist with agronomy marketing communications plans, execution of tactics, and creating marketing materials and other resources that support business unit objectives
Develop and execute internal communications for CHS Agronomy employees using current or repurposed content as appropriate
Collaborate with marketing communications digital content teams and assume leadership for business unit social media content on enterprise social media calendar